Make your marketing make sense.

You’ve got a great mission, product, or idea — but your marketing isn’t getting through. We help you clarify your story, focus your strategy, and create marketing that actually connects.

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When your message clicks, results follow…

How we help your marketing finally click.

We connect strategy, storytelling, and execution so every part of your marketing works together instead of against itself.

  • We help you uncover what truly makes you different — and say it in a way people instantly get.

  • We build the plans, priorities, and systems that turn clarity into consistent marketing momentum.

  • We refine and optimize your digital marketing so your message reaches the right people and drives real results.

See How We Help

We work with organizations that want their message to matter.

From nonprofits and startups to learning communities and retail brands, we help teams turn complexity into clarity and clarity into growth.

  • We help nonprofits turn complex missions into clear, inspiring stories that move people to act. The result is consistent messaging, stronger engagement, and marketing that builds trust and drives support.

  • We help innovators simplify complex ideas and stand out in crowded markets. With clear messaging and smart strategy, your story connects faster and your marketing scales as you grow.

  • We help educational organizations clarify their message and share their impact. The result: stronger engagement, higher enrollment, and stories that inspire curiosity and community.

  • We help brands find their authentic voice and tell stories that sell. Clear, consistent messaging builds connection, turns shoppers into loyal customers, and keeps your brand top of mind.

See Industries We Serve

Results that speak for themselves.

  • A photo of Alan Miciak.

    "Deep Varnish was a great strategic partner and provided valuable insights to shape our MBA enrollment marketing strategy. Their understanding of higher education marketing resulted in recommendations that helped fuel our admissions efforts. We are already experiencing an encouraging improvement in enrollment and the overall MBA grad experience."

    Alan Miciak
    Dean, John Carroll University's Boler School of Business

  • A photo of Lori Gatmaitan.

    "What began as an exercise to simply overhaul the look and feel of an annual report has become a comprehensive rebrand of every single SAE Foundation stakeholder touchpoint. Vibrant, student-focused storytelling and a new visual identity now have their rightful place at the center of everything."

    Lori Gatmaitan
    Former VP, SAE Foundation

  • A photo of Darin Smith.

    "Our web presence vastly improved with our new website and SEO. We dove right into a new marketing strategy and instantly had positive results in quote requests and sales. Deep Varnish was able to quickly learn our industry and gave us insight as to what our next steps should be."

    Darin Smith
    General Manager, Printscape Imaging & Graphics

  • A photo of Scott Imblum.

    "Once we started growing I needed help with a strategic direction for the brand. I went to Deep Varnish to help understand our SEO, marketing strategy, and web presence. Within three months of working with them our sales tripled. It has been an incredible experience."

    Scott Imblum
    Co-Founder, Pump Peelz

  • A photo of Matthew Adams.

    "Shawn’s ability to pull out a brand’s story is unmatched. Our creative direction is just one example of how he’s transformed how we show the thrill of attending one of these events through incredible visual storytelling. He was able to work beyond organizational challenges and helped us focus on improving one piece at a time. We’ve seen huge improvement in our digital engagement, and now feel more confident pitching sponsors to support our efforts. Thank you, Shawn!"

    Matthew Adams
    Product Marketing Specialist, SAE International

Ready to get unstuck?

Our process is simple, free, and designed to give you clarity before you spend a dollar. Start with a 20-minute Quick Connect™ where we’ll pinpoint what’s working, what’s not, and what to do next. You’ll walk away with a personalized Clarity Snapshot™ — insights you can use immediately.

Schedule Your Quick Connect™